Social Media Video for Business and Marketing

If you’re in marketing, having a robust social media strategy is crucial, and this course is tailored to help you enhance yours. It focuses on leveraging TikTok and Instagram Reels to effectively boost brand awareness and engage your audience. Led by Ashley Kennedy, the course starts with an overview of the significance of short-form video in the social media landscape and provides practical techniques for creating impactful content across different platforms.

The course delves into the specific features and benefits of TikTok and Instagram Reels, while also highlighting their similarities for cross-platform success. Ashley offers valuable insights into the TikTok algorithm, effective hashtag usage, trend capitalization, and influencer collaboration—all of which can significantly elevate your marketing efforts.